Advertising

Alliance hopes for more fresh produce from Tesco

News | Published:

A FEW years after it was strongly rumoured to be considering establishing in Guernsey, Tesco has finally made it to the island – through a deal with Alliance supermarket.

A FEW years after it was strongly rumoured to be considering establishing in Guernsey, Tesco has finally made it to the island – through a deal with Alliance supermarket.

The locally-owned store has been slowly testing Tesco products for a few months.

But now about 20% of its lines – some 3,000 different products – will come from the UK's biggest supermarket chain, and that will expand over the next six months with the introduction of fresh produce.

Alliance managing director Andrew Bagot said that stocking Tesco's Everyday Value, Tesco and Finest ranges was already paying off at the tills.

'Guernsey word of mouth is legendary and there has been a fair amount of discussion about what we're doing and this has brought new customers in – at the moment between 800-1,000 customers extra a week.

'That's very encouraging. People are coming in to have a look and the reaction we have had has been extremely positive.'

Sorry, we are not accepting comments on this article.

Advertising

Top Stories

Advertising

More from the Guernsey Press

Advertising

UK & International News