Guernsey Press

World’s biggest Primark opens in Birmingham

It is the biggest of the high street retailer’s 365 stores across Europe and the US.

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The world’s biggest Primark store is opening in Birmingham, bringing water fountains, charging points and recycling areas to shoppers.

The five-floor building features three food venues, including a Disney-themed cafe, a Disney shopping area, beauty studio and Hogwarts Wizarding World section.

The store also offers shoppers the opportunity to donate pre-loved clothes and shoes – of any brand – for recycling.

World’s biggest Primark store opening
The store covers five floors and includes three eating areas (Primark/PA)
Crowds gather ahead of the opening
Crowds gather ahead of the opening (Aaron Chown/PA)

“They can spend time with friends and family, eat great food, recharge and have fun, and find everything under one roof including fashion, beauty and homewear – all at an amazing price.

World’s biggest Primark store opening
There’s even a beauty area for shoppers to enjoy (Primark/PA)

The store will employ more than 1,000 people, and has seen 500 new jobs created.

Ahead of doors opening, the phrase “Opening 2019 – Europe’s biggest jumble sale!” appeared on the hoardings surrounding the building.

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