Scottish Labour drops rose for thistle in rebrand
The logo will be formally unveiled on Friday.
The Scottish Labour party’s red rose emblem is to be replaced by a thistle as part of a rebrand.
Leader Anas Sarwar will formally unveil the new red and purple logo on the first day of the party’s conference on Friday.
It is understood focus groups found that the rose, introduced around 1986, did not resonate with people in Scotland.
A Scottish Labour spokesman said: “Scottish Labour is committed to transforming our party to win back the trust of the people to Scotland.
“We’re on the side of Scots, and hope they’ll join us so we can build the future together.
“To do that we need new ideas and new thinking. At Scottish Labour conference this week you will hear Anas Sarwar relentlessly focus on the future.”
