How did a hashtag get people talking about Chewbacca during Chelsea’s game against West Brom?
*Insert Chewbacca noise here*
If you thought people were talking about Chewbacca during Chelsea v West Brom because he was the Blues’ next ‘big man up top’ transfer target then you’d be wrong; it was because of a hashtag.
Hashtags are produced for each Premier League game in the form of a combination of letters from both team names. Think #EVESWA (Everton v Swansea) or #NEWMUN (Newcastle United v Manchester United).
Worked it out yet?
Yes, #CHEWBA was too good an opportunity to miss for many who noticed the letters, with Chelsea getting in on the fun, too.
And if you’d had a bet on the game, things only became more Star Wars-themed.
Chelsea never needed to jump into hyperspace however, cruising to a 3-0 victory over the relegation-threatened Baggies with plenty in reserve.
