Giia seeks dedicated business development representative
A DEDICATED business development representative is being sought for Guernsey’s insurance sector.
The Guernsey International Insurance Association is working with promotional agency Guernsey Finance to make the appointment, in a step change in the way the agency works in partnership with industry. It will be the first time that a sector-specific business development representative will be appointed with objectives directed by both Guernsey Finance and the sector body.
‘Business development representatives have traditionally focused on a region rather than a sector, so this is a significant departure from the way we previously aimed to achieve our objectives,’ said Guernsey Finance chief executive Rupert Pleasant.
‘However, following detailed discussions with Giia, we recognise that the insurance sector is unlike the other specialist financial services sectors that we have here in Guernsey. We feel that now is a good time to proceed with a slightly different approach and there are robust key performance indicators in place from Guernsey Finance and from Giia so that we can closely monitor the candidate’s progress and ensure that this investment in Guernsey’s economic future pays dividends.’
Giia chairman Mark Elliott said it was looking for a person with broad knowledge of international insurance, specifically the reinsurance and commercial insurance sectors, as well as a good understanding of Guernsey’s insurance offering.
‘We are delighted to be working with Guernsey Finance on this initiative. It is a wonderful opportunity for industry and the promotional body to work in tandem to achieve our shared goals, which will ultimately benefit Guernsey’s economy.’