Hey Duggee rocket toy makes cosmic journey to beyond Earth’s atmosphere
The toy, inspired by the children’s show, travelled into space attached to a stratospheric balloon.
A Hey Duggee transforming rocket toy made a cosmic journey to beyond the Earth’s atmosphere, into outer space and back, BBC Studios has said.
The toy, inspired by the animated children’s show, travelled into space attached to a stratospheric balloon powered by hydrogen gas.
The toy was launched from a designated site in Sheffield, travelling for an hour-and-a-half and ascending through the atmosphere.
“As Hey Duggee puts fun and a ‘have a go’ attitude at the heart of learning, we couldn’t resist this opportunity to send the transforming space rocket toy into orbit and ignite young imaginations on the wonder of space,” said Harriet Newby-Hill, VIP Marketing, Kids & Family at BBC Studios.
To send the Duggee Rocket into orbit sustainably, BBC Studios partnered with Sent Into Space, the world’s leading provider of commercial Near Space launches.
“We’re passionate about education at Sent Into Space and my little ones are big fans of Hey Duggee, so putting Duggee into space and teaching viewers about our planet is a very exciting project for us,” said Dr Chris Rose, Head of Projects and Business Development at Sent Into Space.
Hey Duggee is an animated educational preschool television series aimed at two to five year olds, and is narrated by Alexander Armstrong.
