In a week where the demise of Blue Islands had caused significant upheaval and disruption to air connectivity, Sasha Kazantseva-Miller confirmed the well-trailed new partnership with operator British Airways.
The official announcement of the daily lunchtime service was greeted favourably by finance and tourism industry representatives.
The multi-year incentive agreement includes capped financial support and route incentive discounts from Economic Development and Guernsey Ports.
The States said it was considering further questions asked by the Guernsey Press yesterday about determination notice periods, penalties for flight cancellations, the value of the subsidy for the route, and the modelled percentage drop of passengers on the Gatwick and London City routes.
Deputy Kazantseva-Miller was optimistic the deal would help to drive passenger numbers and meet the demands of the island’s community, business and tourism sectors.
‘Connectivity is one of the most important economic development levers and a key priority for the committee this political term,’ she said.
‘We have already seen excellent improvements in our sea connectivity this year and are taking a proactive approach in developing air travel.’
She said the route, which will start on 19 April, was intended to enhance Guernsey’s connectivity alongside other operators.
‘The committee will be working very closely together with all the different stakeholders to ensure the best outcomes for the Bailiwick of Guernsey.’
British Airways chief planning and strategy officer Neil Chernoff said the airline was pleased to be extending its route map to Guernsey.
A BA link sent ‘a strong, positive message’ to existing and potential international clients of the island, enhancing international connections and bringing a large reputable brand to the island, said Jo Peacegood from the Guernsey International Business Association.
‘This strategic investment in connectivity is central to Guernsey’s economic ambitions and our ability to serve the evolving needs of our international client base.’
She added that Giba acknowledged the importance of ensuring Guernsey’s lifeline air transport links remained sustainable in the long term, including ‘key’ morning and evening routes into both Gatwick and London City airports.
Alan Sillett, president of the Guernsey Hospitality Association, said that the new link would inspire confidence in his industry. He said it was a ‘hugely positive step’ for the local economy and a clear signal that the island was open for business.
‘For hospitality in particular – along with the wider visitor economy, finance sector, and local businesses – this provides a level of confidence we haven’t had for some time,’ he said.
‘Better air links don’t just help visitors reach us, they improve business confidence, attract investment, and support year-round economic growth.’
He said that one flight a day was a ‘good starting point’ and hoped that the market could expand further.
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