The partnership combines Clicksmith’s deep understanding of the Channel Islands market with Position Digital’s advanced technical expertise in search and AI optimisation, creating a unique opportunity for local businesses to gain a competitive advantage as consumer search behaviour continues to evolve.
As more people turn to AI-powered tools such as ChatGPT, Gemini and Perplexity to research products, services and businesses, the ability to appear prominently within AI-generated responses is becoming increasingly important. Through this new partnership, businesses in Guernsey and Jersey will be able to improve their visibility not only on traditional search engines but also within the next generation of AI-driven search platforms.
Clicksmith has established itself as a leading digital marketing agency in Guernsey, providing a full suite of services including paid social advertising, Google Display campaigns, paid search, email marketing and YouTube advertising. The addition of GEO services expands the agency’s offering and helps future-proof clients’ digital marketing strategies.
‘The way people search for information online is changing rapidly. Businesses that adapt early will be best positioned to benefit’
‘The way people search for information online is changing rapidly. Businesses that adapt early will be best positioned to benefit,’ said George Bett, managing director of Clicksmith.
‘By partnering with Position Digital, we’re giving local businesses access to specialist expertise and technology that would otherwise be difficult to access from the Channel Islands. It’s an exciting opportunity to help our clients stay ahead of the curve and ahead of their competitors.’
Position Digital founder and CEO Sean Begg Flint added: ‘AI search is one of the most significant developments in digital marketing for more than a decade. Businesses need to understand how AI tools discover, evaluate and recommend brands.
‘We’re delighted to partner with Clicksmith to bring our technical expertise, proven methodologies and advanced software capabilities to businesses in Guernsey and Jersey, helping them maximise visibility in this new search landscape.’
The partnership will provide businesses with access to some of the latest AI search optimisation tools, technology and expertise available, ensuring they remain visible, competitive and relevant as digital marketing enters its next era.
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