Every story has a turning point. Is this yours? The Guernsey Press is hiring a Head of Sales & Marketing - a dynamic leader ready to drive commercial success across print and digital. This is an opportunity to help shape the future of the island's most trusted voice and develop your career. You'll manage and mentor the sales team, lead strategy, grow revenue, and champion our brand in the business community.
Apply Today - send your CV and cover letter to wearehiring@guernseypress.com
Responsibilities
Our new Head of Sales & Marketing will be a capable, personable sales professional responsible for overseeing sales and marketing activities that drive advertising and circulation revenue. You will manage the sales team, developing sales strategies and procedures and work alongside the team to implement them.
Develop strategic objectives related to the sales and marketing functions that align with Press goals
Create and maintain sales and marketing budgets. Present forecasts, budget, and performance reports to management
Create plans for run-of-paper advertising, feature-based and specials advertising & digital campaigns
Manage high-value client and partner relationships
Identify and target new high-value client relationships
Set team and individual sales targets
Hire, train, and mentor sales and marketing staff
Conduct performance reviews and foster a positive team environment with a culture of accountability and continuous improvement
Coordinate with the editorial team to take advantage of content-specific sales opportunities and create new sales initiatives
Review and analyse circulation performance to inform marketing plans
Develop and implement subscription marketing strategies in conjunction with the management team
Identify new marketing opportunities and implement
Create and maintain quality, compelling POS marketing
Champion the Press’s “Local Matters” brand within the island’s business community, and represent the Press at industry events and networking functions
Role Requirements
This role requires a dynamic leader with knowledge of the local media landscape and strong communication skills. The ideal candidate will have a proven track record of driving sales growth and building strong client relationships.
An ability to sell - know our product inside-out, craft effective sales pitches, do strategic prospecting, build relationships and negotiate
Strong communication skills - you’ll need to communicate with your team, customers and management regularly
Ability to analyse and problem solve - you will have to analyse market trends and opportunities, responding to competitors' strategies, and prioritise resource allocation
Leadership and team management skills
Full-time commitment
Previous sales or marketing experience preferred
Apply Today - send your CV and cover letter to wearehiring@guernseypress.com
